The Visionary Behind Northern Virginia’s Beauty Revolution: Nordine Elabassi

From the picturesque shores of the Mediterranean to the bustling heart of Northern Virginia, Nordine Elabassi's journey is a tapestry woven with threads of innovation, dedication, and multicultural flair. Born amidst the rich confluence of European, African, and Arabian cultures in Morocco, Nordine's early fascination with the art of beauty and style propelled him on a path that would redefine the American salon experience.

ABOUT THE FOUNDER

Nordine Elabassi

In 1982, a young and ambitious Nordine landed on American soil, his dreams fueled by the promise of opportunity. Balancing a rigorous education with the demands of two jobs, his unwavering work ethic led him to a pivotal moment in 1987: the opening of his very first salon in Vienna, VA. This marked the beginning of what would become a storied career in the beauty industry.

Nordine's commitment to excellence and his ability to anticipate the needs of his discerning clientele saw the expansion of his brand in 1992 with a full-service salon and day spa in Fairfax, VA. This establishment quickly became a haven for those seeking the dual benefits of enhanced aesthetics and a reprieve from the daily grind.

By 2001, Nordine's empire had flourished, reaching the Gainesville community and offering an unmatched level of luxury and service. His strategic vision was further realized with the establishment of a premier 6,000 square-foot salon at the Reston Town Center, operating from 2003 to 2017, catering to the Reston-Herndon area's beauty needs.

The opening of the Nordine Salon & Day Spa in the Fairfax Mosaic District in 2013 was a game-changer, providing unparalleled access to upscale beauty services for residents of Tysons Corner, Vienna, and McLean. The momentum continued with the launch of the latest Nordine Salon & Day Spa at Reston Station near the Wiehle Avenue Metro in 2017, solidifying Nordine’s presence as a cornerstone of Northern Virginia's beauty landscape.

Nordine's philosophy transcends the mere provision of services; it's about nurturing the American dream and fostering entrepreneurship within the beauty industry. By offering luxury suite rentals, Nordine empowers aspiring beauty professionals to carve out their own paths to success.

Today, Nordine Elabassi is not just the name behind a chain of elite salons and day spas. It's a symbol of entrepreneurial spirit, quality service, and a testament to the belief that everyone's dream can find its place in the American tapestry.

Best Salon in Northern Virginia. I have been to 4 different salons over the years here. Every time I would request they only trim my hair and take no more than half an inch off, I would end up getting an inch and a half taken off. I almost cried once. The service is wonderful and courteous. From the moment you walk in, you are being catered to. They offer refreshments, including champagne and red wine. They use the best quality products on your hair. The staff is pleasant and kind. I had Federico do my hair today and he did exactly as I requested. I absolutely love my haircut and the way he styled it. I will definitely be back. Christina Urso - Fairfax Location

Nordine Salon has a classy but unpretentious atmosphere as everyone in the salon is so nice and friendly. I have been going to one of their great stylists, Claudia, for over 20 years because my hair is difficult and she always manages to style it perfectly and introduce me to just the right products for my hair or lack thereof. I often tell her she's a genius because she seems to work miracles. Nancy K - Fairfax Location

Fantastic experience! Wonderful staff, great hair skills. They were incredible in accommodating a tough situation. My mom has brain cancer, and her hair was quite knotted from surgery and weeks of recovery. Her incision and skull are still healing, so it's not possible to pull at all on her hair. She is also in chemo and suffering from nausea, so it's hard to schedule things far in advance. They got us appointments on extremely short notice and spend 90 minutes patiently working on my mom's hair. They even fit me in too - and we both love our haircuts! Absolutely recommend both for customer service and skill. Sarah Rolph - Fairfax Location

I was gifted the half day service of - Massage , mani/pedi lite lunch and facial. It was lovely. The ladies were spectacular and beyond kind , caring and extremely good at their craft/art/job! My only wish is that the salon itself was quieter. Having the hair salon right there made it very loud for the other clients who were there to relax. But my experience was AAA+++ thank you again for lovely service. Cin Del - Fairfax Location

Vanna is my go-to for cuts and color. She always guides me to the right solution for my color needs. Her recommendations are spot on and her cuts are amazing. I’ve been a loyal customer for many years and highly recommend her to all! Stephanie Vuckovic - Fairfax Location

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